Hotel Management
We take pride in achieving our top- and bottom-line targets, but for us, the real bottom line is delivering superior, reimagined guest service.
Award-winning service, actually.
D1Hospitality’s honest, hands-on experience managing branded, soft branded and independent hotels, resorts and restaurants have received numerous accolades as the ‘best of the best’ in categories, evidenced by both owner financials, guest reviews and industry recognition. We manage full-service, luxury, lifestyle properties and restaurants in major urban and suburban destinations around the globe.
PRE-OPENING
MARKETING + SALES
OPERATIONS
REVENUE MANAGEMENT
PRE-OPENING
PRE-OPENING
Long before the doors open, our team develops a comprehensive plan to drive top-line revenue and bottom-line profit. Led by creative powerhouses on our New Builds and Transitions and Design & Development teams, we strategically merge the interests of owner, operations, and brand from concept design to completion.
We ensure operational considerations are given to layouts and sequencing. We utilise project management software to track dates and tasks, bridging the information between team members and the onsite team. We collaborate with the design team to procure all FF&E and OS&E, and we proudly obsess over the details, from the comfort of the seats to the thread count of the sheets. Our Sales and Revenue Management teams secure creative agency partners and develop brand positioning, collateral, web design and marketing strategies. Our F&B team assists with spatial layouts, market studies, menu design, hiring, onboarding, training and development. We recruit and hire the management team for the new opening and bring in talent from our other properties as needed. We plan, test, adapt, and prepare for a successful launch each and every time.
MARKETING + SALES
MARKETING + SALES
As a trusted advisor to the hotels we serve, we develop customised, high-performing sales and marketing plans to build brand awareness, engagement, and optimise revenue. From S.W.O.T analyses to sales training, we ensure that every step is grounded in market strategy and the best interest of the brand hotel and owner. We are on-site at our properties frequently throughout the year to ensure our sales and marketing teams are equipped with everything they need to drive performance.
MARKET RESEARCH
- S.W.O.T analysis, competitive set comparison, S.M.A.R.T action plan
- Review/analyse trend reports for market and competitive set
- Implement market research platforms (Agency 360, Demand 360, Group Shop Service etc) as appropriate
SALES & MARKETING PLAN
- Pre-opening/operating Sales & Marketing budgets
- Hotel/market specific pre-opening/operating sales & marketing plan with KPI’s
- Lead creative and branding strategy
- Social media, advertising, and PR plan
- Vanity website development and hotel collateral (digital and print)
- Architectural and lifestyle photography
- Immersive media
- Staffing guidelines and talent acquisition
- Positioning and market segmentation development and strategies
SALES SYSTEMS SCHEDULING, IMPLEMENTATION & OPTIMISATION
- Implement appropriate sales and catering system (Delphi.fdc, STS, CiTY)
- Lead generation/response tools (i.e., CVENT, Meeting Broker, e-Proposal) and Competitive Intelligence tools (i.e., Hotstats, TravelClick, Knowland, STR)
- Meeting space diagrams
TRAINING
- On-boarding training for property team members
- One-on-one training in lead generation, systems, marketing, and/or sales skills
- Discipline-specific mentors for new hotel leadership
- Implement and administer recognition and incentive programmes
PRE-OPENING CRITICAL PATH
- Brand-centric critical path plan to ensure successful, on-time opening
- Technology for collaboration and project management
- Systems set-up and talent acquisition
OPERATIONS
OPERATIONS
Our guests have high standards. Ours are even higher and bolder. When it comes to operational excellence, our management teams are dedicated to growing revenue, controlling expenses, and producing profit. We structure our company for success, with the right people and the right resources at every level. With extensive management company experience, including operating on five continents, the Valor executive team offers engaged, honest, hands-on experience, borne from years of designing, developing and operating corporate and independent hotels and resorts.
At the property level, we achieve results through professional leadership, a lean and efficient operational structure, best-in-class Food & Beverage concepts & execution, outstanding sales and marketing initiatives, world-class collateral design, targeted public relations initiatives, accurate and timely financial reporting, and well-trained, long-standing employees who take pride in delivering superior guest service. This is, quite simply, the true essence of hospitality and absolutely fundamental to the property’s and restaurant’s success.
Our operational management services include:
- Strategic planning and dynamic leadership
- Total financial oversight and controlling
- Detailed annual business plans
- Governance of standards and streamlining of operational systems, workflows
- Sales & Marketing plans and strategies
- Public Relations and community involvement
- Revenue and Yield Management
- Operations planning and training including standards, systems and procedures with total quality guarantees
- Guest Relations
- Guest Relations
REVENUE MANAGEMENT
REVENUE MANAGEMENT
We specialise in minding our own business.
Our model? Centralised Revenue Managers and maximised profitability. We typically group hotels with similar market conditions, size, and geographic locations to maximize economies of scale and enable Revenue Managers to apply similar strategies to market specific events. We understand however, that every asset is unique in its own way, and therefore our approach is agile and tailored to the needs of each individual asset.
The right product to the right customer, at the right time, at the right price, through the right channel is the core of our approach. With our comprehensive daily reporting package, Revenue Managers can easily identify changes in demand conditions and react accordingly. By combining data from PMS, RMS, CRS, CRM, STR, Loyalty, Market Demand, Agency Production and OTA insight reports, we create a one-stop shop for all revenue management needs. The ability to quickly identify fluctuations in demand patterns down to specific market segment, allows Valor Revenue Managers to implement specific strategies to drive ADR and Occupancy across all e-commerce platforms, while minimising costs and maximising profitability.
Our total revenue management approach is fully flexible, scalable, and tailored to each asset, regardless of size of portfolio or location.
